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Originally launched in 2011, the Earnest Home co. brand as a whole includes more than just a blog, but also our own in-house designed product line, a series of how-to videos, and a dose of everyday life living on a family farm.  Earnest Home co. highlights the ongoing creative projects of owner, Erin Souder, and strives to celebrate the simple, the graceful, and the adaptive ways we embrace old and new tradition in our homes.


About Erin Souder

Erin Souder is the owner and creative director for Earnest Home co. Featured in Martha Stewart Living, Capital Style, Chantelaine, Real Simple, Prevention, and 614 magazine, among others, Erin is a streamlined master of neutrals. It’s her cool and youthful take on tradition that makes Erin a sought-after trendsetter, designer, and blogger.  She began her creative journey by working as a product developer in food and fashion (not at the same time!) and fell in love with the product creation process.  Erin started her blog, House of Earnest in 2011 as a way to explore her own creative side while working in corporate America.  After 8 years in the trade, developing other designers’ creations, Erin quit her day job to launch her own product line.  Since then she has continued to share not only her designs, but also home inspiration, clever tutorials, gatherings, and travel, here on Earnest Home co.  Erin lives with her husband, Matt in Columbus, Ohio and is passionate about learning new languages, playing with her schnauzer, Perry, and happy hour.

About the shop

In an overwhelming world of designer retail, Erin Souder sought out to provide down-to-earth alternatives for the inspired home. She opened Earnest Home co. to provide her original designs to both the public and to her favorite retailers. With inventory reflecting her penchant for natural design, metallic accents, and calming style, Earnest Home quickly gained acclaim in the media and throughout the blogosphere.

Earnest Home co. offers Souder’s thoughtfully designed collection of fabulous accessories for the home, including unique pieces of furniture, inspired lighting, and joyful entertaining pieces. Customers can expect inspiring classics given a youthful spin with mixed patterns, lots of metallics, and a global flair.

Pieces are made in small quantities with specialty artisans both locally and internationally.

If you’d like to be a retail partner and sell Earnest Home in your shop, please visit our wholesale page, or contact us.

For more shop info, visit our ‘common questions‘ page or ‘shipping + returns page‘.